Author Archive for: admin

Entries by admin

TRILOGY THE TURNAROUND OF MY COMPANY: SYMBIOSIS BUSINESS

Concluding our trilogy of articles “The Turnaround of My Company,” I share a strategy that we applied, initially inspired by a concept presented by Lynn Margulis, a professor and biologist at the University of Massachusetts, which was based on the phrase from American poet Emily Dickinson: “Life did not conquer the globe through combat, but […]

TRILOGY: TURNING POINT OF MY COMPANY: BUSINESS TAKUMI

In this second article of the trilogy of articles “The Turning Point of My Company,” I want to share the ancient Japanese teaching that built the concept of Takumi. Takumi is the Japanese term used for craftsman, a profession based on human skill, a tradition still very strong in Japan, which many authors have been […]

TRILOGY THE TURNING POINT OF MY COMPANY: BUSINESS IKIGAI

Years ago, I embarked on a journey to find elements that could help me restructure my company, which was on the brink of bankruptcy at the time, to solidify it to the point of transcending generations in its longevity, following Japanese traditions.   I went through that situation where when we are looking for something, […]